This blog is by Iris Heinonen at Nokia Siemens Networks.
How big is 1 gigabyte (GB)? One answer is 8,589,934,592 bits. Sure sounds like a lot.
Another answer is just 30 minutes of streaming high definition video over an LTE connection. Now that doesn’t sound like much, does it? Not even half a football game.
In fact, it makes Nokia Siemens Networks’ vision of mobile networks needing to be ready to deliver 1 GB of personalized data per user per day sound very reasonable, maybe even a little conservative.
And we’re not talking about a few high-value customers using 1 GB per day, while the rest consume much less. This is an average figure per user. While some people will use more data and some less, overall it’s equivalent to every user on a network each consuming 1GB per day. Networks will need to cater for this huge overall demand.
In many mature markets, users today are consuming 500 MB of data each per month on average. Not so long ago that was considered to be a lot, but 1 GB per user per day is about a 60-fold increase in total data consumption compared to today.
What’s more, simply delivering 1 GB isn’t enough. It needs to be provided quickly and affordably, calling for the development of much lower latency networks and extreme network efficiency.
How can operators possibly achieve these phenomenal capacities, while still ensuring a great customer experience and making a profit?
Under the banner of Technology Vision 2020, Nokia Siemens Networks is working with customers, partners, universities and research institutes to define the advanced technologies that will make it all happen.
These innovations are grouped under six areas: denser, more efficient networks to support this capacity, methods to slash latency to milliseconds; networks that can learn to manage themselves; networks that can learn their users’ preferences; reinventing telecoms for the cloud; and techniques that can keep energy consumption more or less the same as today despite the huge traffic growth.
With these technological innovations we can look forward to a 2020 future in which mobile operators are able to profitably provide all the capacity their subscribers want, to deliver services that respond right away when users click, and all at a price people consider to be reasonable.
Discover more about our Technology Vision 2020 and the progress we are making to turn it into reality.
Hossein Moiin, Executive Vice President, Technology and Innovation talks about our Technology Vision 2020 here.