This blog is by Iris Heinonen from Nokia Solutions and Networks.
I haven’t figured out how I will use Google Glass, but I know it will drive data traffic. The first wave of testers are already streaming their skydives and broadcasting eye surgery. They are sharing what they see, voice texting messages, recording events live – and creating a brand new class of mobile data.
Innovations like Google Glass, a wearable computer with a head-mounted display, are at the forefront of a trend. As IDC noted in their recent forecast, the influence and market reach of large-screen smartphones and new developments such as wearable computers are growing. Looking ahead, we can expect more new devices and the innovative apps to go with them – all fueling the need for much more mobile capacity, probably even faster than we expect it.
To help operators to prepare for this data deluge, NSN proposes a three-step process to enable up to 1000 times for more capacity. By enhancing macro network capacity, using existing and new frequency bands as efficiently as possible, and integrating small cells and macro networks into seamless heterogeneous networks, they can boost capacity and cut the ‘production’ cost per gigabyte in hot spots by a factor of one hundred.
By following the process, operators can ensure that their mobile broadband subscribers will enjoy the bandwidth and data rates they need on mobile devices for advanced applications such as high definition video, sophisticated augmented reality and new types of games. This is important because the perceived quality of services is one of the most important factors affecting customer satisfaction and the risk of churn.
Customers will also benefit from affordable services. Operators will be able to maintain profitability even in challenging market conditions because technology innovation can reduce the overall cost per gigabyte in metropolitan areas to less than 2% of today’s typical figure.
Enabling up to 1000 times more capacity is one of the six pillars of the NSN Technology Vision 2020 launched earlier in 2013. This hands-on approach will enable mobile broadband networks to profitably deliver one gigabyte of personalized data per user per day by 2020. To learn more about the technology behind our vision, register for our webinar here, with our technology experts Lauri Oksanen and Dr. Harri Holma.
The commercial launch of Google Glass is expected by the end of 2013, so we have to wait a little longer to see how Google’s vision of the mobile future pans out. But today, NSN’s vision is clearly laid out and ready for action.
Read more about our Technology Vision 2020 here.