One of the myths that is occasionally propagated around global telecoms is that the mature market network technology of yesteryear is handed down as the technology of choice in growth markets where telecoms has, say, less than 50% penetration.
This announcement about softswitch deployments with Africell in Gambia and Sierra Leone highlights the reality. Modern innovation, that drives network efficiency and cost savings are as vital – if not more so – for operators in markets where the average revenue per user (ARPU) is low. Not only that, but users in all markets, irrespective of income, want to enjoy “the latest data and MMS services with lots of practical and fun applications”.
As is outlined in the release, softswitching can help operators see up to 70% savings in their operation expenditure compared to traditional mobile switches. Not only that, but we believe that Nokia Siemens Networks’ mobile softswitches also contribute significantly to network efficiency, with over 40% reductions in power consumption per subscriber, making a positive environmental impact.
For an insight into the benefits and growth of mobile in emerging markets, this dialaphone blog entry provides an excellent introduction, as does this older travel blog across Kenya’s mobile network by the BBC’s Paul Mason.